Since The Wall Street Journal began charging for access, Rupert Murdoch’s NewsCorp and a host of other sites have followed suit.  The New York Times has announced a plan to begin a “paywall” structured site in 2011. Similar modifications are under way at abcnews.com and Newsday Publications’ sites to make way for paid-for content.

A recent study conducted by the Pew Research Institute revealed that, if asked to pay for online news access, 82 percent of those surveyed would find their news elsewhere.  That begs the question: Who  belongs to the leftover 18 percent? (more…)

Hear ye, hear ye! New rules of media relations declared!

A medieval town hall meeting it was not. Rather, Marketwire co-sponsored a webcast that took place yesterday (October 28, 2009) on “The New Rules of Media Relations,” focusing on how PR pros can effectively work with today’s journalist in the media landscape that’s morphing right before our very eyes.

Helpful tips, useful facts and insightful questions made the webcast a source of valuable information as we all navigate our way through unchartered territory. (more…)